
Distance MBA in Marketing Management Courses Admission, Fees Structure, Syllabus, Colleges, Eligibility, Duration, Jobs Details
MBA in Marketing Management is a postgraduate (PG) course in Sales and Marketing Management. Marketing is the process of promoting interest in customers regarding particular goods or services. Marketing Management focuses on imparting basic level knowledge and skills pertaining to the domain of marketing to the aspirants.
Distance MBA in Marketing Management Course topics include market-oriented strategic planning, marketing research, and information systems, competitive positioning, buyer behavior, product and service planning and management, pricing, distribution, and integrated communications, Internet marketing, social media, public relations, direct marketing, and sales promotions.
Distance MBA in Marketing Management Eligibility
Students who have a bachelor’s degree with 50% at least marks from a reputed university can eligible to apply for Distance MBA in Marketing Management or eligible to get admission for MBA in Marketing Management.
Distance MBA in Marketing Management Syllabus
Syllabus | |
Marketing Concepts | Marketing Research |
Marketing Planning | Principles of Sales Management |
Marketing Ethics | Advertising Management |
Sales Forecasting | Market segmentation |
Market Evaluation and Controls | Marketing Audit |
Consumer Behaviour | Brand Management |
Industrial Marketing | Business Communication |
Research Methodology | Economic Analysis |
Project Management | Business Laws |